2024 Instagram Updates: What's Been Happening on the Platform

Keeping track of all the latest updates to your Instagram can feel like a never-ending task, right? With Instagram constantly competing for our attention, they’re always rolling out new features to ‘improve the user experience’, ‘boost engagement’ or provide us with ‘another way to connect’.

But which ones are noteworthy and which ones will you actually want to use? Here’s your answer.

Instagram Introduces Meta AI Chatbot

Have you noticed a new colourful circular logo at the top of your messages interface or search bar lately? If not, take another look, as Meta has introduced Meta AI, an intelligent chatbot that’s just slid into your DMs.

But it's actually not just a chatbot; it's like your own personal assistant.

Designed to assist users with various tasks and inquiries, Meta AI offers real-time assistance, content search capabilities, image generation, and information - all thanks to the power of Microsoft's Bing search engine.

Instagram Introduces Photo Cut-Out Stickers for Your Pictures

Adding a playful twist to photo editing, Instagram now allows users to create cut-out stickers from their images. By simply selecting the "Create a cutout sticker" option, users can isolate subjects from their photos and transform them into reusable stickers for their Stories and Reels.

It's not just about editing; it's about turning your photos into something fun and shareable, similar to Apple’s cutout functionality introduced in iOS 16.

Instagram Confirms Profile Notes Are Coming to All Users

Ever heard of Profile Notes? They're like little sticky notes you can slap on your profile for 24 hours.

And while you may not think much of them, Notes have been a big winner with teen users, who are around 10x more likely to create a Note in the app than anyone else. Given that TikTok has eaten into IG’s young audience appeal, it comes as no surprise that Instagram’s looking to add them wherever it can.

Instagram Adds Notify Sticker

Instagram's latest addition, the Notify sticker, is a game-changer for creators looking to boost their audience engagement and visibility. This nifty tool serves as a direct line of communication between creators and their followers, enabling them to prompt their audience to set reminders for upcoming posts.

With more followers setting reminders for your posts, you're not only increasing engagement but also ensuring that your content doesn't get lost in the endless scroll of the Instagram feed.

Instagram's always throwing new stuff at us, but some of the updates are definitely worth noting. We're constantly keeping our finger on the pulse of these changes, so follow us on socials (and click that notify sticker when you see it) or keep an eye on this blog section of our website to stay ahead of the game.

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